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Promote your products to the Worldwide DIY, Home Center, Builders Supply and Lumber retailers and distributors,
We have the advertising channels you need to increase your sales !
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Reach the European, Russian and Australian markets

Elarcomedia is the advertising sales office of Daehne Verlag Publishing House serving Hardware, Home Center and Building Material retailers and distributors throughout the whole of Europe, Asia and the Pacific Rim and Russia.

We serve manufacturers and exporters from the UK,Ireland,Australia,New Zealand,the USA,Canada,Turkey,and Israel.

 

Daehne Verlag

One of the leading trade press publishers in Europe, Daehne Verlag combines regular news updates and surveys with statistical analysis in their wide range of trade print publications, websites, annual DIY Suppliers Guide, and Hardware & DIY Show Guide.

The one thing all these channels have in common is that they are read by the buyers and senior management of the leading retailers and distributors as well as leading independents in their market segment. Daehne Verlag have had over 40 years experience building and refining their contacts and relationships.

The leading International,English language print publication is DIY International that has approximately 33,000 readers for each quarterly issue with both print and digital editions.

A popular sister website, www.diyglobal.com has a number of unique opportunities to reach a specialist trade audience 24/7 with many options of banners, newsletters and additional listings for advertisers in the print issues.

If your target market is Germany, Austria or the German speaking areas of Switzerland, we have two German language trade magazines. diyFachmagazin, specialising in the huge and sophisticated DIY and Hardware German markets and HolzForum specialising in the timber, parquet and joinery merchants.
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Opportunities exist for advertising on the sister websites of www.diyonline.de  and www.holzonline.de  and in their regular newsletters.

Download the Media file to check out the demographic coverage,editorial and publication schedule and deadlines.

Once a year, Daehne Verlag sends out the DIY Buyers Guide to all the subscribers of DIY International and diyFachmagazin.This important and well respected directory of sources of services and manufacturers is an important tool for the professional buyer.
It's also a great opportunity to place your brand, and contact details in a place where every buyer will find it. DIY Buyers Guide is a great reference book for the buyer, a great opportunity for the manufacturer or wholesaler.

Join the DIY International Trade group on LinkedIn


Reach the USA and Canadian markets

Elarcomedia is the advertising sales office for the NRHA - North American Retail Hardware Association - serving Hardware, Home Center and Building Material retailers throughout North America.

We serve manufacturers and exporters from the UK,Ireland,Australia,New Zealand, Turkey,Israel and Europe.

 

North American Retail Hardware Association

The North American Retail Hardware Association has been serving the needs of independent hardware retailers in the United State and Canada for over 108 years. 
The mission of the NRHA is to help independent home improvement retailers become better and more profitable merchants. They accomplish this goal by providing members with a wide array of educational and training programs, financial management resources and human resource tools.

Hardware Retailing magazine is the hardware and home improvement industry’s leading trade publication.

Distributed monthly to more than 36,000 independent retailers across the U.S. and Canada, Hardware Retailing magazine covers hard-hitting issues many retailers in the industry face. Editorial coverage doesn’t stop at practical profitability advice.

Content also includes up-and-coming new products from the industry’s leading manufacturers. Available in print and digital format the readership regularly tops 100,000 of the industry's top decision makers.

For retailers, it’s the best way to stay in tune to what is going on in the industry, and for manufacturers it’s the best way to get their product seen by the industry’s retail decision-makers.

Download the Media file to check out the demographic coverage,editorial and publication schedule and deadlines.

Three positions are available for advertising on the NHRA website and special terms are available for combined advertising. The number of positions is limited to maximise effect.

PlanitDIY.com offers a unique platform to present your company sponsored " How to" videos. This website is featured on a large and expanding number of retailers websites and presents directly to the end user.

A number of different positions and formats are available to advertise your product on the Hardware Retailing weekly e-mail newsletter.



Information sources for exporters.
DIY Retailers database - CD and Hard Folder versions avaiable, with updates. 300 names, addresses and statistics of the major DIY Chains throughout the world.
DIY Show Guide : Updated list of all the DIY,Garden and Building material shows throughout the year, throughout the world.
DIY Statistics : Handy booklet with comparison charts and information of the European retail DIY chains, organised by country.Distributed free of charge annually to paid subscribers of the magazines.
Links to Hardware & DIY Chains: Our page of links to the websites of some of our subscribers.

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Tel: +1 630-618-2255         +44 (0)121-288-2161 
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